Sponsoring Department: Communication Studies
Module Coordinator: Madhu Reddy
Instructional Committee: Bruce Lambert, Courtney Scherr
Module Advisor: Debra Webster
Students in the Health Communication module will explore the field of health communication in the age of digital and scientific advancement. Although the module will cover traditional health communication areas (e.g., provider and patient interaction, risk communication, health campaigns, etc.), it is designed with the most recent advances in healthcare and technology in mind. That is, principles of health communication will be applied and examined in the context of their impact on patient safety, individual and population health outcomes, and organizational workflow in healthcare systems.
- Develop understanding of fundamental ideas relevant to health communication with mastery of principles of key theories and approaches from communication and related disciplines.
- Describe and apply the process of message design and evaluation including key features of messaging and interaction that can influence outcomes.
- Apply relevant analytic skills and knowledge from health communication to pressing issues in health related to patient safety, health of populations, and quality, accessibility, and affordability of healthcare.
- Understand the role that different types of technologies play in health communication and how to design, implement, and evaluate these technologies.